Condom shaped mascots get ready for an AIDS awareness event on the job Blue City in Beijing, China, Thursday, Nov. 27, 2014. (AP / Ng Han Guan)
BEIJING — By time, Ma Baoli was a high-ranking officer in a seaside city police. By evening, he went a web page for gay visitors to share experiences as well as on that he spoke under a pseudonym concerning the force he encountered as a homosexual.
After a long period, law enforcement force discovered and told him he could maybe not run a private internet site that was making profits from ads while serving as being a police officer.
Ma decided their site, a move that later proved fruitful. Their Danlan has spawned A chinese-language relationship app for men called Blued that has garnered 15 million users, 3 million of them outside Asia, over couple of years.
And month that is last their business, Blue City, received $30 million in capital from Silicon Valley capital raising business DCM Ventures. Ma hopes to make use of the amount of money to possibly expand abroad and get ready for an IPO. He could be also considering starting a dating app for lesbians.
In a country where in actuality the government considers any activism dangerous and where homosexuality has typically been taboo, Ma has been able to build their business partly by reaching off to federal government agencies and showing them they can supply a service that is public distributing safe-sex communications.
In 2012, he had been invited to meet up with now-Premier Li Keqiang due to their AIDS avoidance work.
Wu Zunyou, manager regarding the Center that is chinese for Control and Prevention’s AIDS and sexually transmitted conditions centre, praised the application because of its effectiveness in conveying information to the lesbian, gay, bisexual and transgender, or LGBT, community.